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Showing 1 - 2 results of 2 for search 'Tyynelä, Tero', query time: 0.02s Refine Results
  1. 1
    Communication between a sports organization and its brand community : an action research study

    Communication between a sports organization and its brand community : an action research study by Tyynelä, Tero

    Published 2021
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    Master's thesis
  2. 2
    “Someone took our game and tossed it into a Veg-o-Matic” : media representations of Finnish baseball in foreign news articles

    “Someone took our game and tossed it into a Veg-o-Matic” : media representations of Finnish baseball in foreign news articles by Tyynelä, Tero

    Published 2019
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    Bachelor's thesis
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Finnish baseball pesäpallo 301 3136 Englannin kieli English Intercultural Management and Communication action research brand community brands brändit communication communities (organisations) discourse analysis diskurssianalyysi journalistic writing lehdistökirjoittelu marketing markkinointi representaatio representation (mental objects) sports toimintatutkimus urheilu viestintä yhteisöt

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