Values and attributes of volleyball by the fans in the FIVB Men's World Championships 2014

As the world of sport is encountering challenges, such as intensified competition, fragmented markets and loss of commitment, there is a need to discover new insights of the global sport consumers to gain more understanding of their behavior. Volleyball world is not an exception as regards the chall...

Täydet tiedot

Bibliografiset tiedot
Päätekijä: Koljonen, Saana
Muut tekijät: Liikuntatieteellinen tiedekunta, Faculty of Sport and Health Sciences, Liikuntakasvatuksen laitos, Department of Sport Sciences, University of Jyväskylä, Jyväskylän yliopisto
Aineistotyyppi: Pro gradu
Kieli:eng
Julkaistu: 2015
Aiheet:
Linkit: https://jyx.jyu.fi/handle/123456789/47845