Transmedia storytelling and Lost path to success
This thesis analyses the transmedia storytelling strategy applied to promote the TV series Lost. As transmedia storytelling one may understand it as a story told throughout different media, with exclusive content pointing back to the main narrative, working as a potential new audience entry-point. “...
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| Muut tekijät: | , , , , , |
| Aineistotyyppi: | Pro gradu |
| Kieli: | eng |
| Julkaistu: |
2012
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| Aiheet: | |
| Linkit: | https://jyx.jyu.fi/handle/123456789/38244 |