Framing elite sport sponsorships in Finland: Strategic perspectives and dimensions of legitimacy
Lepomäki, J. 2025. Framing elite sport sponsorships in Finland: Strategic perspectives and dimensions of legitimacy. Faculty of Sport and Health Sciences, University of Jyväskylä. Master’s thesis, Responsible Management and Business of Sport. 90 pages, 2 appendices. Finnish elite sports have suffer...
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| Other Authors: | , , , |
| Format: | Master's thesis |
| Language: | eng |
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2025
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| Online Access: | https://jyx.jyu.fi/handle/123456789/103206 |