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Motivational drivers of behavioral online brand engagement in content consumption context : examining brand commitment and trust in online content as moderators by Hepola, Janne, kirjoittaja
Published 2015Call Number: Loading…JYX-julkaisuarkisto / JYX Digital Archive
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Master's thesis -
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Advancing the consumer engagement concept : insights into its definition, measurement, and relationships by Hepola, Janne, kirjoittaja
Published 2019Call Number: Loading…Linkki verkkoaineistoon
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Linkki verkkoaineistoon
Doctoral dissertation -
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Advancing the consumer engagement concept : insights into its definition, measurement, and relationships by Hepola, Janne, kirjoittaja
Published 2019Call Number: Loading…JYX-julkaisuarkisto / JYX Digital Archive
Located: Loading…
Linkki verkkoaineistoon
Linkki verkkoaineistoon
Doctoral dissertation
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