Analysis of the sponsoring impact on the mass media and local spectators: a case study of Caprabo Lleida Basketball

Bibliographic Details
Main Author:	Buendía, Jonathan
Other Authors:	Liikuntatieteellinen tiedekunta, Faculty of Sport and Health Sciences, Liikuntakasvatuksen laitos, Department of Sport Sciences, University of Jyväskylä, Jyväskylän yliopisto
Format:	Master's thesis
Language:	eng
Published:	2001
Subjects:	5031 urheilu liikunta markkinointi sponsorointi televisio radio sanomalehdet joukkoviestimet
Online Access:	https://jyx.jyu.fi/handle/123456789/9759

Analysis of the sponsoring impact on the mass media and local spectators: a case study of Caprabo Lleida Basketball by Buendía, Jonathan

Published 2001

Get full text

Master's thesis