Härkänen, A., Economics, J. U. S. o. B. a., kauppakorkeakoulu, J. y., Jyväskylä, U. o., & yliopisto, J. (2024). From touchpoints to technology: Understanding customer adoption of mobile applications in event environments. A case study on mobile app adoption in the Finnish housing fairs.
Chicago-viite (17. p.)Härkänen, Anna, Jyväskylä University School of Business and Economics, Jyväskylän yliopiston kauppakorkeakoulu, University of Jyväskylä, ja Jyväskylän yliopisto. From Touchpoints to Technology: Understanding Customer Adoption of Mobile Applications in Event Environments. A Case Study on Mobile App Adoption in the Finnish Housing Fairs. 2024.
MLA-viite (9. p.)Härkänen, Anna, et al. From Touchpoints to Technology: Understanding Customer Adoption of Mobile Applications in Event Environments. A Case Study on Mobile App Adoption in the Finnish Housing Fairs. 2024.