Sustainable packaging : a consumer's perspective

Sustainable packaging a consumer's perspective

Consumers' preferences and attitudes towards sustainability play a significant role in shaping their purchasing decisions. As sustainability becomes increasingly important to consumers, businesses need to adapt their strategies and offerings to meet these de-mands. Implementing sustainable pack...

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Bibliographic Details
Main Author: Kararia, Sakshi
Other Authors: Jyväskylä University School of Business and Economics, Jyväskylän yliopiston kauppakorkeakoulu, Taloustieteet, Business and Economics, Jyväskylän yliopisto, University of Jyväskylä
Format: Master's thesis
Language:eng
Published: 2023
Subjects:
sustainable packaging
consumer behaviour theories
Yritysten ympäristöjohtaminen
Corporate Environmental Management
20425
kuluttajakäyttäytyminen
kestävä kehitys
kierrätys
pakkaukset
kestävä kulutus
asenteet
ympäristöystävälliset tuotteet
päätöksenteko
consumer behaviour
sustainable development
recycling
packages
sustainable consumption
attitudes
green products
decision making
Online Access: https://jyx.jyu.fi/handle/123456789/87929

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