Exploring the antecedents of e-loyalty and eWOM in the context of food delivery application services in Finland
The novelty introduced by food delivery applications to meals provided by restaurants has created a new customer experience due to its unique properties. Nevertheless, harnessing the full potential of such a service requires a deep understanding of the factors that lead to desired behavioral consequ...
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| Other Authors: | , , , , , |
| Format: | Master's thesis |
| Language: | eng |
| Published: |
2022
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| Subjects: | |
| Online Access: | https://jyx.jyu.fi/handle/123456789/81668 |