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[{"key": "dc.contributor.advisor", "value": "Sayers, Dave", "language": "", "element": "contributor", "qualifier": "advisor", "schema": "dc"}, {"key": "dc.contributor.author", "value": "Vainio, Otto", "language": "", "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2022-05-24T07:24:30Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2022-05-24T07:24:30Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2022", "language": "", "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/81247", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "Rap-musiikin suosio on ollut jyrk\u00e4ss\u00e4 nousussa viime vuosikymmenien aikana. T\u00e4m\u00e4 on johtanut rap-musiikin yhteiskunnallisen statuksen kasvamiseen ja antanut kyseisen genren artisteille yh\u00e4 isomman alustan ilmaista mielipiteit\u00e4\u00e4n sek\u00e4 mahdollisuuden vaikuttaa yhteiskunnallisiin asioihin. T\u00e4m\u00e4n tutkielman tavoitteena oli saada lis\u00e4\u00e4 tietoa rap-artisti Kanye Westin k\u00e4ytt\u00e4mist\u00e4 retorisista keinoista. Tutkielmassa pyrittiin selvitt\u00e4m\u00e4\u00e4n retoristen keinojen esiintyvyys, k\u00e4sitelt\u00e4v\u00e4t teemat, sek\u00e4 analysoimaan retoristen keinojen mahdollisia vaikutusmekanismeja aikaisemman tutkimustiedon avulla. \n\nTutkielman aineistona toimi l\u00e4hes kolmen tunnin mittainen podcast-jakso, jossa Yhdysvaltalainen juontaja ja mediapersoona Joe Rogan haastatteli Westi\u00e4. Tutkielma toteutettiin laadullisen sis\u00e4ll\u00f6nanalyysin avulla. Westin k\u00e4ytt\u00e4m\u00e4t retoriset keinot tunnistettiin ja niist\u00e4 kolme yleisimmin esiintynytt\u00e4 retorista keinoa otettiin l\u00e4hemp\u00e4\u00e4n tarkasteluun. Eniten k\u00e4ytetyt retoriset keinot olivat esimerkki, metafora sek\u00e4 toistaminen. Analyysista k\u00e4vi ilmi, ett\u00e4 West pyrki vaikuttamaan erityisesti tunteisiin vetoamalla. Westin retoriikasta korostui ep\u00e4luulo instituutioita sek\u00e4 muita ihmisi\u00e4 kohtaa. T\u00e4m\u00e4n lis\u00e4ksi Westin retoriikassa korostui itsen\u00e4isyyden ja itseluottamuksen ihannointi. Samanlaisia tuloksia on t\u00e4t\u00e4 ennen l\u00f6ydetty niin rap-musiikkia kuin poliittista retoriikkaa k\u00e4sitteleviss\u00e4 tutkimuksissa. \n\nTutkimuksen tuloksia voidaan jatkossa hy\u00f6dynt\u00e4\u00e4 esimerkiksi syvent\u00e4m\u00e4\u00e4n k\u00e4sityst\u00e4 retoristen keinojen vaikutuksista kohderyhmien avulla. T\u00e4m\u00e4n lis\u00e4ksi on mahdollista syventy\u00e4 t\u00e4ss\u00e4 tutkielmassa k\u00e4sitelt\u00e4viin aiheisiin esimerkiksi diskurssin tutkimuksen avulla. T\u00e4ll\u00f6in voitaisiin saada enemm\u00e4n tietoa aiheeseen liittyvist\u00e4 sosiaalisista sek\u00e4 kieleen ja vallank\u00e4ytt\u00f6\u00f6n liittyvist\u00e4 seikoista.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by Paivi Vuorio (paelvuor@jyu.fi) on 2022-05-24T07:24:30Z\nNo. of bitstreams: 0", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2022-05-24T07:24:30Z (GMT). No. of bitstreams: 0\n Previous issue date: 2022", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "27", "language": "", "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.language.iso", "value": "eng", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.title", "value": "\u201dWhen I talk, it\u2019s not a rant. It\u2019s a symphony of ideas\u201d : a study on the rhetorical devices in Kanye West\u2019s speech", "language": "", "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "bachelor thesis", "language": null, "element": "type", "qualifier": null, "schema": "dc"}, {"key": "dc.identifier.urn", "value": "URN:NBN:fi:jyu-202205242877", "language": "", "element": "identifier", "qualifier": "urn", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Bachelor's thesis", "language": "en", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.type.ontasot", "value": "Kandidaatinty\u00f6", "language": "fi", "element": "type", "qualifier": "ontasot", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Humanistis-yhteiskuntatieteellinen tiedekunta", "language": "fi", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.faculty", "value": "Faculty of Humanities and Social Sciences", "language": "en", "element": "contributor", "qualifier": "faculty", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Kieli- ja viestint\u00e4tieteiden laitos", "language": "fi", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.department", "value": "Department of Language and Communication Studies", "language": "en", "element": "contributor", "qualifier": "department", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "Jyv\u00e4skyl\u00e4n yliopisto", "language": "fi", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.contributor.organization", "value": "University of Jyv\u00e4skyl\u00e4", "language": "en", "element": "contributor", "qualifier": "organization", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "Englannin kieli", "language": "fi", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "dc.subject.discipline", "value": "English", "language": "en", "element": "subject", "qualifier": "discipline", "schema": "dc"}, {"key": "yvv.contractresearch.funding", "value": "0", "language": "", "element": "contractresearch", "qualifier": "funding", "schema": "yvv"}, {"key": "dc.type.coar", "value": "http://purl.org/coar/resource_type/c_7a1f", "language": null, "element": "type", "qualifier": "coar", "schema": "dc"}, {"key": "dc.rights.accesslevel", "value": "openAccess", "language": null, "element": "rights", "qualifier": "accesslevel", "schema": "dc"}, {"key": "dc.type.publication", "value": "bachelorThesis", "language": null, "element": "type", "qualifier": "publication", "schema": "dc"}, {"key": "dc.subject.oppiainekoodi", "value": "301", "language": "", "element": "subject", "qualifier": "oppiainekoodi", "schema": "dc"}, {"key": "dc.subject.yso", "value": "retoriikka", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "rap", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "hip hop", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "rhetoric", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "rap music", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.subject.yso", "value": "hip hop", "language": null, "element": "subject", "qualifier": "yso", "schema": "dc"}, {"key": "dc.rights.url", "value": "https://rightsstatements.org/page/InC/1.0/", "language": null, "element": "rights", "qualifier": "url", "schema": "dc"}]
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