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content analysis
advertising
television programmes
television advertising
films
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http://www.yso.fi/onto/yso/p14612
http://www.yso.fi/onto/yso/p1232
http://www.yso.fi/onto/yso/p204
http://www.yso.fi/onto/yso/p20132
http://www.yso.fi/onto/yso/p1235
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Iiliäinen, Tiia
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Humanistis-yhteiskuntatieteellinen tiedekunta
Faculty of Humanities and Social Sciences
Kieli- ja viestintätieteiden laitos
Department of Language and Communication Studies
Jyväskylän yliopisto
University of Jyväskylä
Englannin kieli
English
301
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Iiliäinen, Tiia
Humanistis-yhteiskuntatieteellinen tiedekunta
Faculty of Humanities and Social Sciences
Kieli- ja viestintätieteiden laitos
Department of Language and Communication Studies
Jyväskylän yliopisto
University of Jyväskylä
Englannin kieli
English
301
Iiliäinen, Tiia
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Iiliäinen, Tiia
Intertextual references to films and television series in advertising : a qualitative content analysis of types of references and their roles in persuasion
mainonta
sisällönanalyysi
suostuttelu
intertekstuaalisuus
advertising
content analysis
persuasion
intertextuality
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Englannin kieli
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Intertextual references to films and television series in advertising : a qualitative content analysis of types of references and their roles in persuasion
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Intertextual references to films and television series in advertising : a qualitative content analysis of types of references and their roles in persuasion
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Intertextual references to films and television series in advertising : a qualitative content analysis of types of references and their roles in persuasion
Intertextual references to films and television series in advertising : a qualitative content analysis of types of references and their roles in persuasion
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Intertextual references to films and television series in advertising : a qualitative content analysis of types of references and their roles in persuasion
Intertextual references to films and television series in advertising : a qualitative content analysis of types of references and their roles in persuasion
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Intertextual references to films and television series in advertising
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intertextual references to films and television series in advertising a qualitative content analysis of types of references and their roles in persuasion
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a qualitative content analysis of types of references and their roles in persuasion
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Intertextual references to films and television series in advertising : a qualitative content analysis of types of references and their roles in persuasion
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mainonta
sisällönanalyysi
suostuttelu
intertekstuaalisuus
advertising
content analysis
persuasion
intertextuality
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advertising
content analysis
intertekstuaalisuus
intertextuality
mainonta
persuasion
sisällönanalyysi
suostuttelu
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