Recommending next store visit for new customers in large shopping malls

Nowadays widespread availability of complimentary WI-FI inside large shopping malls and the increasing precision of WI-FI positioning systems make it possible to track a customer’s trajectory inside shopping malls via their mobile devices. This trajectory data open the door for many useful applicati...

Full description

Bibliographic Details
Main Author: Kurt, Özgür
Other Authors: Informaatioteknologian tiedekunta, Faculty of Information Technology, Informaatioteknologia, Information Technology, Jyväskylän yliopisto, University of Jyväskylä
Format: Master's thesis
Language:eng
Published: 2021
Subjects:
Online Access: https://jyx.jyu.fi/handle/123456789/78965