Navigating a communication paradox how an Italian tourism organisation managed communication via Facebook during Covid-19
Destination marketing helps places nowadays to attract tourists and to form a positive image of the destination. However, destination marketing becomes a challenging task during the ongoing crisis. Due to the outbreak of the Covid-19 disease and implemented travel restrictions, tourism organisations...
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| Muut tekijät: | , , , , , |
| Aineistotyyppi: | Pro gradu |
| Kieli: | eng |
| Julkaistu: |
2021
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| Aiheet: | |
| Linkit: | https://jyx.jyu.fi/handle/123456789/75917 |