Navigating a communication paradox how an Italian tourism organisation managed communication via Facebook during Covid-19

Bibliographic Details
Main Author:	Igonina, Anna
Other Authors:	Kauppakorkeakoulu, School of Business and Economics, Taloustieteet, Business and Economics, Jyväskylän yliopisto, University of Jyväskylä, Markkinointi, Marketing, 20423
Format:	Master's thesis
Language:	eng
Published:	2021
Subjects:	destination marketing Italy paradox place marketing social media engagement COVID-19 sosiaalinen media markkinointi kriisiviestintä matkailu Facebook social media marketing crisis communication tourism
Online Access:	https://jyx.jyu.fi/handle/123456789/75917

Internet

https://jyx.jyu.fi/handle/123456789/75917