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social media
emotions
social media influencers
influencer marketing
committing oneself
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http://www.yso.fi/onto/yso/p20774
http://www.yso.fi/onto/yso/p3485
http://www.yso.fi/onto/yso/p39307
http://www.yso.fi/onto/yso/p39096
http://www.yso.fi/onto/yso/p13419
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| author |
Kalvi, Taru
Knuutinen, Iina
|
| author2 |
Kauppakorkeakoulu
School of Business and Economics
Taloustieteet
Business and Economics
Jyväskylän yliopisto
University of Jyväskylä
Viestinnän johtaminen
Corporate Communication
2043
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Kalvi, Taru
Knuutinen, Iina
Kauppakorkeakoulu
School of Business and Economics
Taloustieteet
Business and Economics
Jyväskylän yliopisto
University of Jyväskylä
Viestinnän johtaminen
Corporate Communication
2043
Kalvi, Taru
Knuutinen, Iina
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Kalvi, Taru
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Jyväskylän yliopisto
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Kalvi, Taru
Knuutinen, Iina
Negative engagement enforcing emotional labor in parasocial relationships between social media influencers and followers
negative engagement
parasocial interaction
parasocial relationships
social media influencers
emotional labor
Jodel
negatiivinen sitoutuminen
parasosiaalinen vuorovaikutus
parasosiaaliset suhteet
emotionaalinen työ
sosiaalisen median vaikuttajat
vaikuttajamarkkinointi
sosiaalinen media
influencer marketing
social media
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Viestinnän johtaminen
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https://jyu.finna.fi/Cover/Show?source=Solr&id=jyx.123456789_75780&index=0&size=large
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Negative engagement enforcing emotional labor in parasocial relationships between social media influencers and followers
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| title_full |
Negative engagement enforcing emotional labor in parasocial relationships between social media influencers and followers
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Negative engagement enforcing emotional labor in parasocial relationships between social media influencers and followers
Negative engagement enforcing emotional labor in parasocial relationships between social media influencers and followers
|
| title_full_unstemmed |
Negative engagement enforcing emotional labor in parasocial relationships between social media influencers and followers
Negative engagement enforcing emotional labor in parasocial relationships between social media influencers and followers
|
| title_short |
Negative engagement enforcing emotional labor in parasocial relationships between social media influencers and followers
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| title_sort |
negative engagement enforcing emotional labor in parasocial relationships between social media influencers and followers
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| title_txtP |
Negative engagement enforcing emotional labor in parasocial relationships between social media influencers and followers
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| topic |
negative engagement
parasocial interaction
parasocial relationships
social media influencers
emotional labor
Jodel
negatiivinen sitoutuminen
parasosiaalinen vuorovaikutus
parasosiaaliset suhteet
emotionaalinen työ
sosiaalisen median vaikuttajat
vaikuttajamarkkinointi
sosiaalinen media
influencer marketing
social media
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Jodel
emotionaalinen työ
emotional labor
influencer marketing
negatiivinen sitoutuminen
negative engagement
parasocial interaction
parasocial relationships
parasosiaalinen vuorovaikutus
parasosiaaliset suhteet
social media
social media influencers
sosiaalinen media
sosiaalisen median vaikuttajat
vaikuttajamarkkinointi
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http://www.urn.fi/URN:NBN:fi:jyu-202105203042
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