APA (7th ed.) Citation

Krasila, H., Economics, J. U. S. o. B. a., kauppakorkeakoulu, J. y., Taloustieteet, Economics, B. a., yliopisto, J., & Jyväskylä, U. o. (2021). Examining the influence of consumer-to-consumer eWOM source credibility on brand awareness, purchase intention, eWOM intention, and eWOM behavior in Facebook.

Chicago Style (17th ed.) Citation

Krasila, Henriikka, Jyväskylä University School of Business and Economics, Jyväskylän yliopiston kauppakorkeakoulu, Taloustieteet, Business and Economics, Jyväskylän yliopisto, and University of Jyväskylä. Examining the Influence of Consumer-to-consumer EWOM Source Credibility on Brand Awareness, Purchase Intention, EWOM Intention, and EWOM Behavior in Facebook. 2021.

MLA (9th ed.) Citation

Krasila, Henriikka, et al. Examining the Influence of Consumer-to-consumer EWOM Source Credibility on Brand Awareness, Purchase Intention, EWOM Intention, and EWOM Behavior in Facebook. 2021.