The planning and implementation process of programmatic advertising campaigns in emerging markets.

The planning and implementation process of programmatic advertising campaigns in emerging markets.

Bibliographic Details
Main Author: Tiet, Thanh
Other Authors: Kauppakorkeakoulu, School of Business and Economics, Taloustieteet, Business and Economics, Jyväskylän yliopisto, University of Jyväskylä, Markkinointi, Marketing, 20423
Format: Master's thesis
Language:eng
Published: 2020
Subjects:
programmatic advertising
advertising process
advertising campaign management
verkkomainonta
online advertising
Online Access: https://jyx.jyu.fi/handle/123456789/69105
Description
Description not available.

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