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1809901474445000704
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marketing
ice hockey
sponsorship
marketing communication
digital marketing
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http://www.yso.fi/onto/yso/p5878
http://www.yso.fi/onto/yso/p12697
http://www.yso.fi/onto/yso/p1759
http://www.yso.fi/onto/yso/p6988
http://www.yso.fi/onto/yso/p23942
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author |
Rapola, Juha
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author2 |
School of Business and Economics
Faculty of Sport and Health Sciences
Kauppakorkeakoulu
Liikuntatieteellinen tiedekunta
Taloustieteet
Liikunta- ja terveystieteet
Business and Economics
Sport and Health Sciences
University of Jyväskylä
Jyväskylän yliopisto
Markkinointi
Marketing
Liikunnan yhteiskuntatieteet
Social Sciences of Sport
20423
5032
|
author_facet |
Rapola, Juha
School of Business and Economics
Faculty of Sport and Health Sciences
Kauppakorkeakoulu
Liikuntatieteellinen tiedekunta
Taloustieteet
Liikunta- ja terveystieteet
Business and Economics
Sport and Health Sciences
University of Jyväskylä
Jyväskylän yliopisto
Markkinointi
Marketing
Liikunnan yhteiskuntatieteet
Social Sciences of Sport
20423
5032
Rapola, Juha
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Rapola, Juha
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Jyväskylän yliopisto
JYX-julkaisuarkisto
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Rapola, Juha
Expectations, objectives and use of digital marketing in Finnish ice hockey sponsorship - Case Liiga Oy
sport sponsorship
sponsorointi
digitaalinen markkinointi
sosiaalinen media
markkinointi
markkinointiviestintä
media
urheilu
sponsorship
digital marketing
social media
marketing
marketing communication
sports
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Markkinointi
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https://jyu.finna.fi/Cover/Show?source=Solr&id=jyx.123456789_65274&index=0&size=large
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title |
Expectations, objectives and use of digital marketing in Finnish ice hockey sponsorship - Case Liiga Oy
|
title_full |
Expectations, objectives and use of digital marketing in Finnish ice hockey sponsorship - Case Liiga Oy
|
title_fullStr |
Expectations, objectives and use of digital marketing in Finnish ice hockey sponsorship - Case Liiga Oy
Expectations, objectives and use of digital marketing in Finnish ice hockey sponsorship - Case Liiga Oy
|
title_full_unstemmed |
Expectations, objectives and use of digital marketing in Finnish ice hockey sponsorship - Case Liiga Oy
Expectations, objectives and use of digital marketing in Finnish ice hockey sponsorship - Case Liiga Oy
|
title_short |
Expectations, objectives and use of digital marketing in Finnish ice hockey sponsorship - Case Liiga Oy
|
title_sort |
expectations objectives and use of digital marketing in finnish ice hockey sponsorship case liiga oy
|
title_txtP |
Expectations, objectives and use of digital marketing in Finnish ice hockey sponsorship - Case Liiga Oy
|
topic |
sport sponsorship
sponsorointi
digitaalinen markkinointi
sosiaalinen media
markkinointi
markkinointiviestintä
media
urheilu
sponsorship
digital marketing
social media
marketing
marketing communication
sports
|
topic_facet |
digitaalinen markkinointi
digital marketing
marketing
marketing communication
markkinointi
markkinointiviestintä
media
social media
sosiaalinen media
sponsorointi
sponsorship
sport sponsorship
sports
urheilu
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https://jyx.jyu.fi/handle/123456789/65274
http://www.urn.fi/URN:NBN:fi:jyu-201908223876
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