The green profiles using social media for communicating corporate environmental issues to external stakeholders
Sustainability is an essential part of doing business nowadays. Corporate sustainability communication (CSC) assists companies to conduct dialogues with stakeholders regarding sustainability topics. In addition, social media has emerged as both challenge and opportunity for CSC. This paper studied t...
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Other Authors: | , , , , , |
Format: | Master's thesis |
Language: | eng |
Published: |
2018
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Subjects: | |
Online Access: | https://jyx.jyu.fi/handle/123456789/60572 |