I recommend what you recommend impact of social influence and brand perceptions on consumer recommendations

Bibliographic Details
Main Author: Kukkonen, Maria
Other Authors: Kauppakorkeakoulu, School of Business and Economics, Taloustieteet, University of Jyväskylä, Jyväskylän yliopisto, Markkinointi, Marketing, 20423
Format: Master's thesis
Language:eng
Published: 2017
Subjects:
Online Access: https://jyx.jyu.fi/handle/123456789/56796
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author Kukkonen, Maria
author2 Kauppakorkeakoulu School of Business and Economics Taloustieteet University of Jyväskylä Jyväskylän yliopisto Markkinointi Marketing 20423
author_facet Kukkonen, Maria Kauppakorkeakoulu School of Business and Economics Taloustieteet University of Jyväskylä Jyväskylän yliopisto Markkinointi Marketing 20423 Kukkonen, Maria
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spellingShingle Kukkonen, Maria I recommend what you recommend : impact of social influence and brand perceptions on consumer recommendations suosittelu ostoaikeet sopeutuminen sosiaaliset vaikutukset brändit mieltymykset
subject_txtF Markkinointi
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title I recommend what you recommend : impact of social influence and brand perceptions on consumer recommendations
title_alt Impact of social influence and brand perceptions on consumer recommendations
title_full I recommend what you recommend : impact of social influence and brand perceptions on consumer recommendations
title_fullStr I recommend what you recommend : impact of social influence and brand perceptions on consumer recommendations I recommend what you recommend : impact of social influence and brand perceptions on consumer recommendations
title_full_unstemmed I recommend what you recommend : impact of social influence and brand perceptions on consumer recommendations I recommend what you recommend : impact of social influence and brand perceptions on consumer recommendations
title_short I recommend what you recommend
title_sort i recommend what you recommend impact of social influence and brand perceptions on consumer recommendations
title_sub impact of social influence and brand perceptions on consumer recommendations
title_txtP I recommend what you recommend : impact of social influence and brand perceptions on consumer recommendations
topic suosittelu ostoaikeet sopeutuminen sosiaaliset vaikutukset brändit mieltymykset
topic_facet brändit mieltymykset ostoaikeet sopeutuminen sosiaaliset vaikutukset suosittelu
url https://jyx.jyu.fi/handle/123456789/56796 http://www.urn.fi/URN:NBN:fi:jyu-201801191272
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