Häkkinen, J., Economics, J. U. S. o. B. a., kauppakorkeakoulu, J. y., Taloustieteet, Economics, B. a., Jyväskylä, U. o., & yliopisto, J. (2016). The effects of perceived value, satisfaction, and advertising on share of wallet and word of mouth in a retailing context.
Chicago-viite (17. p.)Häkkinen, Juho, Jyväskylä University School of Business and Economics, Jyväskylän yliopiston kauppakorkeakoulu, Taloustieteet, Business and Economics, University of Jyväskylä, ja Jyväskylän yliopisto. The Effects of Perceived Value, Satisfaction, and Advertising on Share of Wallet and Word of Mouth in a Retailing Context. 2016.
MLA-viite (9. p.)Häkkinen, Juho, et al. The Effects of Perceived Value, Satisfaction, and Advertising on Share of Wallet and Word of Mouth in a Retailing Context. 2016.