Innovation development to new business in incumbent firms : a case study on the pharmaceutical companies in Finland

Innovation development to new business in incumbent firms a case study on the pharmaceutical companies in Finland

Show other versions (1)

This thesis examines new business development in incumbent firms in market environment that is changing faster than ever before. The framework of this study, model to the new business development, is created at the literature re-view part of this study and it is tested for incumbent pharmaceutical c...

Full description

Bibliographic Details
Main Author: Hemminki, Markus
Other Authors: Faculty of Information Technology, Informaatioteknologian tiedekunta, Tietojenkäsittelytieteiden laitos, Department of Computer Science and Information Systems, University of Jyväskylä, Jyväskylän yliopisto
Format: Master's thesis
Language:eng
Published: 2016
Subjects:
new business development
innovation process
business ecosystem
incumbent companies
technological development
business model
Information Systems Science
Tietojärjestelmätiede
601
liiketoiminta
innovaatiotoiminta
innovaatiot
liiketoimintamallit
yritykset
teknologinen kehitys
Online Access: https://jyx.jyu.fi/handle/123456789/50707

Similar Items