Identity formation of the modern lifestyle entrepreneur

Purpose- The purpose of this thesis is to explore the identity of lifestyle entrepreneurs in the Millennial demographic. Prior research is extensive on the construction of identity as well as lifestyle entrepreneurship as a discipline. However, there are gaps in research for the latest generation of...

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Bibliographic Details
Main Author: Popp, Stephanie
Other Authors: Kauppakorkeakoulu, School of Business and Economics, Taloustieteet, Business and Economics, University of Jyväskylä, Jyväskylän yliopisto
Format: Master's thesis
Language:eng
Published: 2016
Subjects:
Online Access: https://jyx.jyu.fi/handle/123456789/49713