The significance of environmental responsibility on airline customers' intention to purchase
Operating in an energy intensive industry, airlines’ environmental performance is under constant scrutiny of the regulators and authorities. By contrast, it seems that not many airlines have considered gaining competitive advantage in by differentiating as an environmentally responsible carrier....
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| Other Authors: | , , , , , |
| Format: | Master's thesis |
| Language: | eng |
| Published: |
2015
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| Subjects: | |
| Online Access: | https://jyx.jyu.fi/handle/123456789/47806 |