The conjoint conceptualization and negotiation of national cultures qualitative study of discursive culture-concepts, their function and their relation to stereotypes

The study of stereotypes and stereotyping is as complex and multi-facetted as the social phenomenon itself. From being seen as an erroneous and over-generalizing image in the mind of individuals, to the current perspective that stereotypes have an individual and a social level, are shaped by long-te...

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Bibliographic Details
Main Author: Bennung, Martin Pablo
Other Authors: Humanistinen tiedekunta, Faculty of Humanities, Viestintätieteiden laitos, Department of Communication, University of Jyväskylä, Jyväskylän yliopisto
Format: Master's thesis
Language:eng
Published: 2015
Subjects:
Online Access: https://jyx.jyu.fi/handle/123456789/46432