Valittamatta jättäminen mobiilisovelluskontekstissa

The subject of this thesis is non-complaining behavior in mobile application context. The main focus is on the reasons which make consumers not to complain when they face unsatisfying experiences with mobile applications. The study deepens the knowledge of the phenomenon through literacy review and...

Full description

Bibliographic Details
Main Author: Hilliaho, Lauri
Other Authors: Faculty of Information Technology, Informaatioteknologian tiedekunta, Tietojenkäsittelytieteiden laitos, Department of Computer Science and Information Systems, University of Jyväskylä, Jyväskylän yliopisto
Format: Master's thesis
Language:fin
Published: 2015
Subjects:
Online Access: https://jyx.jyu.fi/handle/123456789/46284