Mobile marketing and its implementations

Mobile marketing and its implementations

Latto, Joel Mobile marketing and its implementations Jyväskylä: University of Jyväskylä, 2014, 33 p. Information Systems Science, Bachelor’s Thesis Supervisor: Salo, Markus Mobile devices have become increasingly important marketing channel in recent years for all kinds of organizations. T...

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Bibliographic Details
Main Author: Latto, Joel
Other Authors: Informaatioteknologian tiedekunta, Faculty of Information Technology, Informaatioteknologia, Information Technology, University of Jyväskylä, Jyväskylän yliopisto
Format: Bachelor's thesis
Language:fin
Published: 2014
Subjects:
mobile marketing
smartphones
mobile marketing technologies
mobile commerce
Tietojärjestelmätiede
Information Systems Science
Online Access: https://jyx.jyu.fi/handle/123456789/43482

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