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[{"key": "dc.contributor.author", "value": "Tapanainen, Anne", "language": null, "element": "contributor", "qualifier": "author", "schema": "dc"}, {"key": "dc.date.accessioned", "value": "2013-07-11T10:58:03Z", "language": null, "element": "date", "qualifier": "accessioned", "schema": "dc"}, {"key": "dc.date.available", "value": "2013-07-11T10:58:03Z", "language": null, "element": "date", "qualifier": "available", "schema": "dc"}, {"key": "dc.date.issued", "value": "2013", "language": null, "element": "date", "qualifier": "issued", "schema": "dc"}, {"key": "dc.identifier.other", "value": "oai:jykdok.linneanet.fi:1272435", "language": null, "element": "identifier", "qualifier": "other", "schema": "dc"}, {"key": "dc.identifier.uri", "value": "https://jyx.jyu.fi/handle/123456789/41887", "language": null, "element": "identifier", "qualifier": "uri", "schema": "dc"}, {"key": "dc.description.abstract", "value": "Tutkimuskohteena on organisaatioidentiteetti organisaation sis\u00e4isen\u00e4 ilmi\u00f6n\u00e4. Tutkimuksen tarkoituksena oli pyrki\u00e4 ymm\u00e4rt\u00e4m\u00e4\u00e4n, mink\u00e4laisia merkityksi\u00e4 organisaation j\u00e4senet antavat organisaationsa identiteetin piirteille, sek\u00e4 tehd\u00e4 n\u00e4kyv\u00e4ksi organisaatioidentiteetin rakentumiseen ja tulkintaan liittyvi\u00e4 prosesseja. Tutkimus toteutettiin tapaustutkimuksena tulkinnallisesta, organisaation j\u00e4senten k\u00e4sityksi\u00e4 korostavasta l\u00e4hestymistavasta k\u00e4sin. Kohdeorganisaationa oli Aalto-yliopiston taiteiden ja suunnittelun korkeakoulu, ja aineistona toimivat korkeakoulun perustamisvaiheeseen sijoittuneet, useissa eri verkkoviestint\u00e4kanavissa korkeakoulun nimest\u00e4 k\u00e4ydyt verkkokeskustelut.\n\nTutkimustulokset jakautuvat organisaatioidentiteetin sis\u00e4ll\u00f6llisiin ja toiminnallisiin piirteisiin. Sis\u00e4ll\u00f6lliset piirteet kuvaavat organisaation perustaa, tapaa olla ja toimia, ulkoista vuorovaikutusta sek\u00e4 muutoksen kokemusta. Kohdeorganisaation identiteettiin liittyv\u00e4t toiminnalliset piirteet kertovat keskustelijoiden k\u00e4ytt\u00e4mist\u00e4 ongelmanratkaisukeinoista ja toimintatavoista. Esitetyt sis\u00e4ll\u00f6lliset ja toiminnalliset piirteet ovat osa kohdeorganisaation identiteetti\u00e4.\n\nVerkkokeskusteluissa yhdistyv\u00e4t yhteis\u00f6n j\u00e4senten yhteinen pohdinta (sosiaalinen konstruktionismi, tulkinnallinen l\u00e4hestymistapa) ja johdon l\u00e4sn\u00e4olo (sosiaalisen toimijuuden n\u00e4kemys). Uskottavuus ja hyv\u00e4n tarinan vaatimus ovat keskeisi\u00e4 yhteis\u00f6n j\u00e4senten merkityksent\u00e4mist\u00e4 ohjaavia tekij\u00f6it\u00e4. Organisaatioidentiteetti nojaa organisaatiokulttuurista kumpuaviin oletuksiin ja arvoihin, joiksi ymm\u00e4rret\u00e4\u00e4n my\u00f6s korkeakouluyhteis\u00f6n arkkitehtuurin, taiteen ja muotoilun muodostamaan kivijalkaan ajan my\u00f6t\u00e4 iskostuneet arvot, jotka kertovat yhteis\u00f6lle ominaisista ajattelu- ja toimintamalleista. Yhteis\u00f6n j\u00e4senille keskustelu ja toiminta, yhdess\u00e4 tekeminen, ovat keskeisi\u00e4 identiteetin rakennusprosesseja, joiden avulla he rakentavat yhteist\u00e4 k\u00e4sityst\u00e4\u00e4n siit\u00e4, keit\u00e4 he organisaationa ovat.", "language": "fi", "element": "description", "qualifier": "abstract", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted using Plone Publishing form by Anne Tapanainen (anmaanta) on 2013-07-11 10:58:02.294203. Form: Pro gradu -lomake (1 tekij\u00e4) (https://kirjasto.jyu.fi/julkaisut/julkaisulomakkeet/pro-gradu-lomake-1-tekijae). JyX data:", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Submitted by jyx lomake-julkaisija (jyx-julkaisija@noreply.fi) on 2013-07-11T10:58:02Z\nNo. of bitstreams: 2\nURN:NBN:fi:jyu-201307112084.pdf: 1197752 bytes, checksum: 5ac8d00aeb48cd9457c1bc327402a246 (MD5)\nlicense.html: 107 bytes, checksum: a7d86e598caa500b1b433bbb9dc8ef1c (MD5)", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.description.provenance", "value": "Made available in DSpace on 2013-07-11T10:58:03Z (GMT). No. of bitstreams: 2\nURN:NBN:fi:jyu-201307112084.pdf: 1197752 bytes, checksum: 5ac8d00aeb48cd9457c1bc327402a246 (MD5)\nlicense.html: 107 bytes, checksum: a7d86e598caa500b1b433bbb9dc8ef1c (MD5)\n Previous issue date: 2013", "language": "en", "element": "description", "qualifier": "provenance", "schema": "dc"}, {"key": "dc.format.extent", "value": "1 verkkoaineisto.", "language": null, "element": "format", "qualifier": "extent", "schema": "dc"}, {"key": "dc.format.mimetype", "value": "application/pdf", "language": null, "element": "format", "qualifier": "mimetype", "schema": "dc"}, {"key": "dc.language.iso", "value": "fin", "language": null, "element": "language", "qualifier": "iso", "schema": "dc"}, {"key": "dc.rights", "value": "In Copyright", "language": "en", "element": "rights", "qualifier": null, "schema": "dc"}, {"key": "dc.subject.other", "value": "Organisaatioidentiteetti", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "tulkinta", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "identifikaatio", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "merkityksent\u00e4minen", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "organisaatioimago", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "organisaatiokulttuuri", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.subject.other", "value": "organisaatioidentiteetti prosessina", "language": "", "element": "subject", "qualifier": "other", "schema": "dc"}, {"key": "dc.title", "value": "Organisaatioidentiteetti merkityksen tuottajana", "language": null, "element": "title", "qualifier": null, "schema": "dc"}, {"key": "dc.type", "value": "master thesis", 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