Social media in public diplomacy survey on the social media communication of the Finnish missions abroad

Today, social media is changing the way people communicate by giving the influence to the hands of the people. For organizations, it means that the issues of stakeholders are the focus of the communication, not the organizations. The question no longer is whether to use social media in public relati...

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Bibliographic Details
Main Author: Nurmi, Maria
Other Authors: Humanistinen tiedekunta, Faculty of Humanities, Viestintätieteiden laitos, Department of Communication, University of Jyväskylä, Jyväskylän yliopisto
Format: Master's thesis
Language:eng
Published: 2012
Subjects:
Online Access: https://jyx.jyu.fi/handle/123456789/39079