Media relations after the introduction of social media

In the light of the popularity of social media on one hand, and the contradictive relationships between journalists and public relations practitioners on the other hand, the thesis studies media relations after the introduction of social media. The study focuses on media relations in Estonian public...

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Bibliographic Details
Main Author: Mesila, Helin
Other Authors: Humanistinen tiedekunta, Faculty of Humanities, Viestintätieteiden laitos, Department of Communication, University of Jyväskylä, Jyväskylän yliopisto
Format: Master's thesis
Language:eng
Published: 2010
Subjects:
Online Access: https://jyx.jyu.fi/handle/123456789/25467