Dialogue instead of a monologue advertisers' expectations towards the media

Bibliographic Details
Main Author: Tolvanen, Kristiina
Format: Master's thesis
Language:eng
Published: Jyväskylä, 2011.
Subjects:
Online Access:http://urn.fi/URN:NBN:fi:jyu-2011110811645
Description
Physical Description:110 sivua