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  1. 1881
    Palkitseminen z-sukupolven sitouttajana asiantuntijatyössä

    Palkitseminen z-sukupolven sitouttajana asiantuntijatyössä by Lintukangas, Emma

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  2. 1882
    Markkinoinnin personointi digitaalisissa kanavissa : toimenpiteet ja tehokkuus kuluttajien näkökulmasta

    Markkinoinnin personointi digitaalisissa kanavissa : toimenpiteet ja tehokkuus kuluttajien näkökulmasta by Nurminen, Sara

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  3. 1883
    Inklusiivinen johtaminen ylimmän johdon kokemana

    Inklusiivinen johtaminen ylimmän johdon kokemana by Paulaharju, Marina

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  4. 1884
    Nuorten käsityksiä epäluotettavasta viestinnästä sosiaalisessa mediassa

    Nuorten käsityksiä epäluotettavasta viestinnästä sosiaalisessa mediassa by Nieminen, Eerika

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  5. 1885
    Impact of brand equity on purchase intent in sales promotion campaigns, with perceived value as the mediator

    Impact of brand equity on purchase intent in sales promotion campaigns, with perceived value as the mediator by Shang, Yue

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  6. 1886
    Driving profitable growth in small and medium-sized enterprises : exploring the role of strategic decision-making

    Driving profitable growth in small and medium-sized enterprises : exploring the role of strategic decision-making by Jokinen, Juuso

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  7. 1887
    Johtajuus on katsojan silmissä? : johtajuuskuva kulttuurisena konstruktiona ja sen rakentaminen multimodaalisesti sosiaalisessa mediassa : case: Sanna Marin

    Johtajuus on katsojan silmissä? : johtajuuskuva kulttuurisena konstruktiona ja sen rakentaminen multimodaalisesti sosiaalisessa mediassa : case: Sanna Marin by Kulju, Roosa

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  8. 1888
    Nuorten johtajien urakehitys

    Nuorten johtajien urakehitys by Jauhiainen, Annika

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  9. 1889
    Johtaminen vuokratyön viidakossa : laadullinen ja kartoittava tutkimus vuokrausyritysten johtamistyön ilmiöpiirin haasteista

    Johtaminen vuokratyön viidakossa : laadullinen ja kartoittava tutkimus vuokrausyritysten johtamistyön ilmiöpiirin haasteista by Onkinen, Juho

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  10. 1890
    Henkilöstöammattilaisten näkemykset monimuotoisesta rekrytoinnista

    Henkilöstöammattilaisten näkemykset monimuotoisesta rekrytoinnista by De Bie, Iida

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  11. 1891
    Energian hinnan ja covid-19-pandemian vaikutus päästöoikeuksien hintaan

    Energian hinnan ja covid-19-pandemian vaikutus päästöoikeuksien hintaan by Alaruusi, Antti

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  12. 1892
    Power of employees on social media : examining the influences between brand-related user-generated content of Teknos brand on social media

    Power of employees on social media : examining the influences between brand-related user-generated content of Teknos brand on social media by Pasanen, Merikke

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  13. 1893
    Tilintarkastajien näkemys IFRS-standardien mukaisen liikearvon tilintarkastuksesta

    Tilintarkastajien näkemys IFRS-standardien mukaisen liikearvon tilintarkastuksesta by Varho, Verneri

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  14. 1894
    Sustainable packaging : a consumer's perspective

    Sustainable packaging : a consumer's perspective by Kararia, Sakshi

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  15. 1895
    The role of crisis communication and personalization on consumer trust during the energy crisis : case Lumme Energia

    The role of crisis communication and personalization on consumer trust during the energy crisis : case Lumme Energia by Savo, Riikka

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  16. 1896
    Business Intelligence (BI) case-yrityksen liiketoiminnallisen päätöksenteon tukena

    Business Intelligence (BI) case-yrityksen liiketoiminnallisen päätöksenteon tukena by Ahlfors, Annika

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  17. 1897
    How firms engage in product and promotion adaptation when entering foreign markets

    How firms engage in product and promotion adaptation when entering foreign markets by Sorvari, Annika

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  18. 1898
    The unforeseen future by strategy gurus : the interplay between sense making, sense giving, and the role of language

    The unforeseen future by strategy gurus : the interplay between sense making, sense giving, and the role of language by Dias, Chamudi

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  19. 1899
    Value creation through digital value-based selling activities

    Value creation through digital value-based selling activities by Tiainen, Petra

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
  20. 1900
    Sport sponsorship value co-creation

    Sport sponsorship value co-creation by Hirvonen, Susanne

    Published 2023
    Other Authors: “…Jyväskylä University School of Business and Economics…”
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    Master's thesis
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