Showing 1 - 20 results of 24 for search '((mass communication) OR (oral communication)) research', query time: 0.09s Refine Results
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    Nursing students' professional oral English communication skills in simulated data by Hämäläinen, Mirja S.

    Published 2017
    “…The results of this study indicate that the nursing students’ oral English language proficiency was sufficient for them to be able to communicate professionally in the simulated work samples. …”
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    Licentiate thesis
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    Communication students' motives for and attitudes towards personal branding by Joensivu, Suvi

    Published 2015
    “…Indeed, it has been argued that social media channels are nowadays the main arenas for personal branding. Digital communication and social media have created a new form of communication, mass self-communication. …”
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    Master's thesis
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    Now they're talking : testing oral proficiency in a language laboratory by Saleva, Maija

    Published 1997
    “…For the instrument of assessment a SOPI type of test, called the LLOPI or Language Laboratory Oral Proficiency Test, was designed. The test has a contextual communicative frame and consists of six parts: warming up, reading aloud a letter, interpreting the Finnish part of a dialogue into English, conveying a Finnish newspaper story in English, reporting on the Finnish school system, and coping with everyday situations and expressing opinions. …”
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    Doctoral dissertation
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    Social media influencers in Finland : brand fit and communication strategy roles by Huttula, Tia

    Published 2020
    “…Influencer marketing practices are growing on social media channels, while the usage of other mass-media channels is decreasing, prompting organisations to search for new tools to communicate efficiently with their target audiences. …”
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    Master's thesis
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    Social marketing : doing well by doing good? a look into organizations? marketing communication campaigns on social issues in Finland by Lahtinen, Emmi

    Published 2010
    “…A societal perspective and roles of mass media in creating social change were emphasized. …”
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    Master's thesis
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    Family business branding : communicating a family-based brand identity by Elbanna, Karim, Hakala, Henna-Leena

    Published 2017
    “…The findings of this study suggest that a family-based brand identity can be effectively communicated through oral discussion, and by creating a family-like atmosphere at the workplace. …”
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    Master's thesis
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    From print to online : how lifestyle magazine editors-in-chief perceive advertising influence by Suhanko, Elina

    Published 2015
    “…This work has been used many literature sources to explain the influence of advertis-ing. McQuail’s (2010) mass communication model and Shoemaker’s and Reese’s (2014) hierarchical model explain the influence theory. …”
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    Master's thesis
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    Dialogue instead of a monologue : advertisers' expectations towards the media by Tolvanen, Kristiina

    Published 2011
    “…Even though meeting stakeholders’ expectations can be crucial for an organization’s future in terms of legitimacy and reputation, expectations have been an understudied topic in organizational communication. The aim of this research was to shed light on whether the new media environment has changed advertisers' expectations towards the media, and find out if there is a gap between advertisers’ experiences of the media and expectations towards the media. …”
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    Master's thesis
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    Tough crowd : consumer acceptance of equity crowdfunding platforms by Savolainen, Mikko

    Published 2016
    “…Furthermore, as no sustainable stakeholder relations are born without trust, the research model was seasoned with an additional factor in the form of online trust. …”
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    Master's thesis
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    Translanguaging in a multilingual task : university students' strategies and motivations by Brauer, Hanna

    Published 2021
    “…Task motivation is defined following literature from the field of instructional design. Students’ oral group work in a multilingual task developed by the researcher was recorded and it was examined what strategies the students used to construct meaning together. …”
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    Master's thesis
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    Viestintäväline projektin eri vaiheissa : projektipäällikön näkökulma by Muhonen, Mikael

    Published 2019
    “…Face-to-face messaging is richer than communicating via email. E-mail is suitable for communication where information is distributed to large masses but does not require any response. …”
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    Master's thesis
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