Constructing i dentities in an Online Community of a Video Game Tekijä Shi, Qianlu

“…This study uses Communication Theory of Identity (CTI) as a framework, explores the identity gaps and identity guided behaviors in an online forum discussing lore of The Witcher game franchises. …”
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Immersive virtual reality for language education : examining teacher perspectives and implementation ideas for university foreign language learning environments Tekijä De Sanctis, Francesca

“…High-immersion VR (iVR) in particular has emerged as promising for its affordance of authentically recreating real-life scenarios and inducing a higher sense of physical presence in the immersive virtual environment (iVE). Acknowledging the role of teachers as crucial actors in the process of implementing a new technology in a pedagogically-relevant way, this study focused on understanding how foreign language (FL) teachers perceive iVR and four tested iVR apps. …”
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Engaging with generation Z : from face-to-face interactions to online communities Tekijä Mäkitalo, Anni

“…The organization is planning a youth movement-project for schools, and this study aims to find the channels and tools to successfully get generation Z’s attention in digital environment in order to inform and engage them to the project. …”
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Antecedents of and their effect on trust in online word-of-mouth : case Finnish discussion forums Tekijä Ulmanen, Heini

“…The growing importance of digital marketing communications and digital marketing channels has raised challenges in understanding this new environment and consumers’ action within it. Objective of this study was to explore the dynamics of online word-of-mouth and consumers’ trust formation towards it. …”
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Stakeholder anger - negative engagement towards organizations online : a literature review Tekijä Lievonen, Matias

“…Stakeholder anger and different engagement behaviors of stakeholders are relatively new search topics, especially in the context of communication within online environments. Besides, negative engagement behavior has not been conceptualized as a phenomenon in the earlier studies. …”
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Tietämyksen jakamisen esteiden poistaminen online-videoiden avulla : esimerkkejä suomalaisista suuryrityksistä Tekijä Lehtinen, Jere

“…In this thesis it was studied what kind of barriers communication professionals see in their own organization and its business environment, and can those barriers be removed by the use of online-video. …”
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Perspective of small enterprises : how web analytics are used by Finnish online retailers? Tekijä Pirinen, Esra

“…In order to succeed in the digital era, it is important to be able to track and understand customer behaviour in the online environment. Web analytics can offer valuable insight for decision-making, but especially small enterprises may lack some crucial components, such as know-how and resources, which prevents them from utilizing web analytics with a full potential. …”
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The role of electronic word-of-mouth in consumers' online purchase decision making : an eye-tracking study Tekijä Jokinen, Joel

“…The aim of this study was to shed light on the consumers’ decision making processes in an online environment. The vast amount of information found online and the presence of online peer recommendations has shaped the purchase decision making environment – making it more simple in some situations, more complex in others. …”
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Digital scaffold supporting dialogue and acquisition of academic language related to argumentation during online inquiry Tekijä Murphy, Victoria

“…In the 21st century collaboration and the use of digital environments have been recognised as key areas of classroom ecology. …”
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The effect of sensory-processing sensitivity on social preference for online interaction and associated outcome on psychological wellbeing Tekijä Valojää, Anton

“…It was presumed that the HSPs might prefer the Internet as a social environment because of its lower sensory load, slower tempo of interaction and because of the familiarity of physical environment. …”
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To troll the media : how a cartoon frog became a hate symbol Tekijä Suomela, Ville

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Factors affecting brick and mortar channel choice in an omnichannel environment Tekijä Helke, Iida

“…Customers are active in both online and offline channels and as a result, so should retailers. …”
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Critical evaluation of online reading and comprehension and its relations to gender, Internet use, Internet self-efficacy and attitudes among Finnish 6th graders Tekijä Valli, Sara

“…However, students’ Internet use, texts read online, Internet self-efficacy, and attitudes correlated significantly with each other. …”
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The Neuronal Source Activations Measured During ANT and Online Source Credibility Evaluation Skills of Sixth Graders with Typical Development, Reading Difficulties and Attentional... Tekijä Uusitorppa, Senni

“…This study combines the perspectives of brain research and online research and comprehension skills. Sixth graders who have been identified with attention or reading problems and controls who do not have these problems participated in the study. …”
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Value formation and service switching behaviour in Finnish retail service systems Tekijä Toivanen, Vilma

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Digital marketing communication strategies in micro social enterprises Tekijä Hollen, Chinara

“…The utilization of online marketing among the case companies depended on the resource-related, owner-manager, and environmental factors. …”
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Narratives on access to higher education : educational leadership looking beyond barriers Tekijä Ramamoorthi, Bhavani

“…The objective of the study is therefore to particularly examine the enabling and constraining factors in accessing higher education for the participants in the study. …”
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Recognizing consumer-brand touchpoints in the omnichannel environment and forming a touchpoint path Tekijä Liljedahl, Nea-Stina

“…Consumers, brands, and companies operate in an omnichannel environment nowadays. Even though the touchpoints between a consumer and brand are widely discussed and the term used by different parties, understanding of the touchpoints in the offline and online environments is lacking and a clear touchpoint path is not recognized. …”
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Nykytaiteen museo Kiasman ARS17-näyttelyn verkkotaiteen kokoelma ARS17+ Online Art ja internet taiteen ympäristönä : ”Mitä tapahtuu taiteelle, kun se kohdataan museon sijaan netiss... Tekijä Nurmesjärvi, Aino

“…The term online or internet art can refer to divergent artistic practices operating on the net and artworks situated in networked environment. …”
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The relationship between brand love and positive word of mouth Tekijä Kiuru, Katrine

“…In addition, the study investigates whether brand love would have positive effects on word of mouth (WOM) both in traditional and online environment (eWOM). As the objective was to examine the relationships between the particular constructs, a quantitative research method was applied. …”
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