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  1. 21
    Digitaalisen markkinoinnin merkitys B2B-yrityksissä

    Digitaalisen markkinoinnin merkitys B2B-yrityksissä by Haverila, Santeri

    Published 2024
    Subjects:
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    Bachelor's thesis
  2. 22
    Positioning of paper industry service providers in the Scandinavian market

    Positioning of paper industry service providers in the Scandinavian market by Sirén, Sanna

    Published 2008
    Subjects: “…yritysmarkkinointi…”
    Master's thesis
  3. 23
    Sähköisen laskutuksen omaksuminen B2B-kaupankäynnissä : case: SKS Group oy

    Sähköisen laskutuksen omaksuminen B2B-kaupankäynnissä : case: SKS Group oy by Keikkala, Suvi

    Published 2008
    Subjects:
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    Master's thesis
  4. 24
    Tapahtuman laadun, arvon ja tyytyväisyyden vaikutukset käyttäytymisaikomuksiin B2B-kontekstissa : case management events

    Tapahtuman laadun, arvon ja tyytyväisyyden vaikutukset käyttäytymisaikomuksiin B2B-kontekstissa : case management events by Romppanen, Rene

    Published 2018
    Subjects:
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    Master's thesis
  5. 25
    Asiakaskokemuksen johtaminen B2B-yrityksissä

    Asiakaskokemuksen johtaminen B2B-yrityksissä by Palsila, Elma

    Published 2018
    Subjects:
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    Master's thesis
  6. 26
    Digitaalisen markkinoinnin rooli B2B-liidien hankinnassa

    Digitaalisen markkinoinnin rooli B2B-liidien hankinnassa by Varis, Noora

    Published 2023
    Subjects:
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    Master's thesis
  7. 27
    Asiakkaan kokema arvo sisältömarkkinoinnin kontekstissa : case ARROW Engineering Oy

    Asiakkaan kokema arvo sisältömarkkinoinnin kontekstissa : case ARROW Engineering Oy by Multisilta, Kerttu

    Published 2019
    Subjects:
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    Master's thesis
  8. 28
    Business-to-business -asiakkaiden sitouttaminen digitaalisessa ympäristössä

    Business-to-business -asiakkaiden sitouttaminen digitaalisessa ympäristössä by Boyadzhieva, Lora

    Published 2022
    Subjects:
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    Bachelor's thesis
  9. 29
    Business-to-business innovaatiotuotteen lanseerausviestintä : case: NaturVention Oy

    Business-to-business innovaatiotuotteen lanseerausviestintä : case: NaturVention Oy by Larvus, Eero

    Published 2015
    Subjects:
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    Master's thesis
  10. 30
    Formation of relationship commitment in B2B software industry

    Formation of relationship commitment in B2B software industry by Hakkarainen, Joonas

    Published 2018
    Subjects:
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    Master's thesis
  11. 31
    Case study : utilisation of marketing automation technology in industrial B2B-company

    Case study : utilisation of marketing automation technology in industrial B2B-company by Hyvärinen, Katja

    Published 2021
    Subjects:
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    Master's thesis
  12. 32
    Creating customer value through industrial services : case: Raute Technology Services

    Creating customer value through industrial services : case: Raute Technology Services by Lakka, Eveliina

    Published 2014
    Subjects:
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    Master's thesis
  13. 33
    Digitaalisen sisältömarkkinoinnin hyödyntäminen suomalaisissa B2B-yrityksissä

    Digitaalisen sisältömarkkinoinnin hyödyntäminen suomalaisissa B2B-yrityksissä by Sällilä, Karoliina

    Published 2021
    Subjects:
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    Master's thesis
  14. 34
    The role of internal processes in brand alignment

    The role of internal processes in brand alignment by Harjunpää, Jasmiina

    Published 2024
    Subjects:
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    Master's thesis
  15. 35
    The impact of digitalization on marketing communications measurement process : case of global B2B industrial companies

    The impact of digitalization on marketing communications measurement process : case of global B2B industrial companies by Järvinen, Joel

    Published 2011
    Subjects:
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    Master's thesis
  16. 36
    Customer perceived value in cross-cultural B2B markets : case Beamex Oy Ab

    Customer perceived value in cross-cultural B2B markets : case Beamex Oy Ab by Kauppinen, Anna

    Published 2019
    Subjects:
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    Master's thesis
  17. 37
    How does a licensing business manage its brand through third party B2B relationships

    How does a licensing business manage its brand through third party B2B relationships by Kivimaa, Onni

    Published 2022
    Subjects:
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    Master's thesis
  18. 38
    Industrial branding using digital media : case: The Switch

    Industrial branding using digital media : case: The Switch by Lipiäinen, Heini

    Published 2012
    Subjects:
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    Master's thesis
  19. 39
    Competitive advantage from sustainability marketing of bio-based products : a multiple case study of three sustainable chemical companies’ sustainability marketing

    Competitive advantage from sustainability marketing of bio-based products : a multiple case study of three sustainable chemical companies’ sustainability marketing by Rasa, Suvi

    Published 2018
    Subjects:
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    Master's thesis
  20. 40
    Relationship emergence and the usage of digital channels in the emergence process

    Relationship emergence and the usage of digital channels in the emergence process by Koivisto, Kaisu

    Published 2018
    Subjects:
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    Master's thesis
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