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  1. 1
    Co-creation of value in advertising : an interpretive study from the consumers ́ perspective

    Co-creation of value in advertising : an interpretive study from the consumers ́ perspective by Aaltonen, Heli

    Published 2010
    Subjects:
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    Linkki verkkoaineistoon
    Käytettävissä vapaakappalekirjastoissa
    Doctoral dissertation
  2. 2
    Co-creation of value in advertising : an interpretive study from the consumers' perspective

    Co-creation of value in advertising : an interpretive study from the consumers' perspective by Aaltonen, Heli

    Published 2010
    Subjects:
    Doctoral dissertation
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