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  1. 61
    Social media as a tool in investor relations

    Social media as a tool in investor relations by Hannola, Annika

    Published 2023
    Subjects:
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    Master's thesis
  2. 62
    Yritysten sidosryhmäviestintä negatiivisten aiheiden ympärillä sosiaalisessa mediassa : case: Kobe Bryant

    Yritysten sidosryhmäviestintä negatiivisten aiheiden ympärillä sosiaalisessa mediassa : case: Kobe Bryant by Vataja, Iisak

    Published 2023
    Subjects:
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    Master's thesis
  3. 63
    Osallistava sosiaalinen media kunnissa

    Osallistava sosiaalinen media kunnissa by Heinmurto, Katri

    Published 2020
    Subjects:
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    Master's thesis
  4. 64
    The influence of priming on perceived authenticity, credibility and emotions in sponsored content

    The influence of priming on perceived authenticity, credibility and emotions in sponsored content by Pirttimäki, Tuisku

    Published 2018
    Subjects:
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    Master's thesis
  5. 65
    Who holds the real influence? : generation z’s perceptions on influencers and social influence

    Who holds the real influence? : generation z’s perceptions on influencers and social influence by Kääpä, Laura

    Published 2021
    Subjects:
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    Master's thesis
  6. 66
    Ilmianna tämä sisältö : kuinka Instagramin käyttäjät merkityksellistävät COVID-19 misinformaation ilmiantamista?

    Ilmianna tämä sisältö : kuinka Instagramin käyttäjät merkityksellistävät COVID-19 misinformaation ilmiantamista? by Hillebrandt, Samuli

    Published 2022
    Subjects:
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    Master's thesis
  7. 67
    The role of internal branding in employee brand knowledge, brand commitment and brand endorsement : a case study

    The role of internal branding in employee brand knowledge, brand commitment and brand endorsement : a case study by Kemppi, Mari

    Published 2020
    Subjects:
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    Master's thesis
  8. 68
    With chocolate against hate speech : exploring corporate activism

    With chocolate against hate speech : exploring corporate activism by Ketola, Katja

    Published 2021
    Subjects:
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    Master's thesis
  9. 69
    "#CancelSpotify That's the entire tweet!" : a look into cancel culture on Twitter in the case of Spotify and Joe Rogan

    "#CancelSpotify That's the entire tweet!" : a look into cancel culture on Twitter in the case of Spotify and Joe Rogan by Inberg, Jere

    Published 2023
    Subjects:
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    Master's thesis
  10. 70
    Approaching the concept of negative engagement in corporate communication

    Approaching the concept of negative engagement in corporate communication by Lievonen, Matias, kirjoittaja

    Published 2020
    Subjects:
    JYX-julkaisuarkisto / JYX Digital Archive
    JYX-julkaisuarkisto / JYX Digital Archive
    Doctoral dissertation
  11. 71
    Persuasiveness of sources in the COVID-19 public health crisis

    Persuasiveness of sources in the COVID-19 public health crisis by Körkkö, Laura

    Published 2021
    Subjects:
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    Master's thesis
  12. 72
    Young people and the trustworthiness of social media content

    Young people and the trustworthiness of social media content by Sonninen, Saara

    Published 2023
    Subjects:
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    Master's thesis
  13. 73
    Employees' expectations of communicative work in internal communication : a case study

    Employees' expectations of communicative work in internal communication : a case study by Salmi, Eeva

    Published 2022
    Subjects:
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    Master's thesis
  14. 74
    Sustainability and sustainability communication of pharma industry companies located in Finland

    Sustainability and sustainability communication of pharma industry companies located in Finland by Sirkko, Hannamari

    Published 2023
    Subjects:
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    Master's thesis
  15. 75
    Framing 5G : how 5G issue is framed by stakeholders in the Finnish media

    Framing 5G : how 5G issue is framed by stakeholders in the Finnish media by Seppälä, Aino

    Published 2020
    Subjects:
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    Master's thesis
  16. 76
    The negative engagement behaviour of young millennials : triggers and responses

    The negative engagement behaviour of young millennials : triggers and responses by Hätönen, Henri, Itkonen, Viivi

    Published 2020
    Subjects:
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    Master's thesis
  17. 77
    B2B organizations cultivating relationships in social media

    B2B organizations cultivating relationships in social media by Nousiainen, Sini

    Published 2019
    Subjects:
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    Master's thesis
  18. 78
    Design through a communicational lens : matters of concern and agency

    Design through a communicational lens : matters of concern and agency by Sorri, Leevi

    Published 2021
    Subjects:
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    Master's thesis
  19. 79
    Consumers’ views on utilizing social media influencers in organization’s CSR communication

    Consumers’ views on utilizing social media influencers in organization’s CSR communication by Korpiala, Ella

    Published 2022
    Subjects:
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    Master's thesis
  20. 80
    Brand-related negative engagement and spillover effect on social media

    Brand-related negative engagement and spillover effect on social media by Leskinen, Anna-Riikka

    Published 2022
    Subjects:
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    Master's thesis
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