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21
“Tähän väliin asiaa meidän sponsorilta” : kaupalliset yhteistyöt suomalaisissa podcasteissa
Published 2021Subjects: Get full text Get full textMaster's thesis -
22
Engaging with generation Z : from face-to-face interactions to online communities
Published 2020Subjects: Get full text Get full textMaster's thesis -
23
From pixels to fame : an empirical study of Virtual Influencers and gen Z customer engagement
Published 2023Subjects: Get full text Get full textMaster's thesis -
24
Conscientious corporate branding via B2B influencer marketing
Published 2023Subjects: Get full text Get full textMaster's thesis -
25
The Authenticity of Micro-influencers Producing Paid Content for Social Media in Viet Nam
Published 2023Subjects: Get full text Get full textMaster's thesis -
26
Utilization of influencer marketing in sport sponsorship on Instagram
Published 2023Subjects: Get full text Get full textMaster's thesis -
27
Negative engagement enforcing emotional labor in parasocial relationships between social media influencers and followers
Published 2021Subjects: Get full text Get full textMaster's thesis
