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  1. 341
    Television ja Twitterin risteyksessä : sosiaalinen televisio vuorovaikutuksen ja mediatapahtumaan osallistumisen välineenä

    Television ja Twitterin risteyksessä : sosiaalinen televisio vuorovaikutuksen ja mediatapahtumaan osallistumisen välineenä by Salomaa, Elina, kirjoittaja

    Published 2019
    Subjects:
    JYX-julkaisuarkisto / JYX Digital Archive
    Doctoral dissertation
  2. 342
    Television ja Twitterin risteyksessä : sosiaalinen televisio vuorovaikutuksen ja mediatapahtumaan osallistumisen välineenä

    Television ja Twitterin risteyksessä : sosiaalinen televisio vuorovaikutuksen ja mediatapahtumaan osallistumisen välineenä by Salomaa, Elina, kirjoittaja

    Published 2019
    Subjects:
    Linkki verkkoaineistoon
    Doctoral dissertation
  3. 343
    Digital Content Marketing in Communicating Green Initiatives of Sustainable B2B Companies in Sweden

    Digital Content Marketing in Communicating Green Initiatives of Sustainable B2B Companies in Sweden by Nguyen, Pham Thuy Trang

    Published 2022
    Subjects:
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    Master's thesis
  4. 344
    Social eWOM in consumers ́ decision-making process and the effect of COVID-19 pandemic on consumers ́ social media behavior

    Social eWOM in consumers ́ decision-making process and the effect of COVID-19 pandemic on consumers ́ social media behavior by Karjala, Pinja

    Published 2021
    Subjects:
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    Master's thesis
  5. 345
    Facebook content marketing for Finnish plant-based protein producers

    Facebook content marketing for Finnish plant-based protein producers by Ivanova, Ekaterina

    Published 2021
    Subjects:
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    Master's thesis
  6. 346
    Promotional sweepstakes' potential to engage customers on Facebook

    Promotional sweepstakes' potential to engage customers on Facebook by Räty, Jessica

    Published 2021
    Subjects:
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    Master's thesis
  7. 347
    Nykytaiteen verkkokaupassa : tutkimus Taikon asiakkaiden ostoprosessista ja -motivaatioista, sekä Taikon Instagram-markkinoinnista

    Nykytaiteen verkkokaupassa : tutkimus Taikon asiakkaiden ostoprosessista ja -motivaatioista, sekä Taikon Instagram-markkinoinnista by Viirret, Katariina

    Published 2024
    Subjects:
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    Master's thesis
  8. 348
    Consumer behavior and marketing in the e-commerce of cosmetics

    Consumer behavior and marketing in the e-commerce of cosmetics by Ojanaho, Karoliina

    Published 2020
    Subjects:
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    Master's thesis
  9. 349
    Business customers' attitudes toward social media marketing

    Business customers' attitudes toward social media marketing by Palojärvi, Terhi

    Published 2018
    Subjects:
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    Master's thesis
  10. 350
    Expectations, objectives and use of digital marketing in Finnish ice hockey sponsorship - Case Liiga Oy

    Expectations, objectives and use of digital marketing in Finnish ice hockey sponsorship - Case Liiga Oy by Rapola, Juha

    Published 2019
    Subjects:
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    Master's thesis
  11. 351
    Mathematical tools in a digital world

    Mathematical tools in a digital world by Durity, Anthony

    Published 2012
    Subjects:
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    Master's thesis
  12. 352
    Capability Maturity Model for data-driven marketing

    Capability Maturity Model for data-driven marketing by Länsipuro, Heidi

    Published 2020
    Subjects:
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    Master's thesis
  13. 353
    Building a personal political brand using Facebook and Instagram advertising

    Building a personal political brand using Facebook and Instagram advertising by Puomisto, Tommi

    Published 2020
    Subjects:
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    Master's thesis
  14. 354
    Technology in culture : a theoretical discourse on convergence in human-technology interaction

    Technology in culture : a theoretical discourse on convergence in human-technology interaction by Pineda, Roger G., kirjoittaja

    Published 2014
    Subjects:
    JYX-julkaisuarkisto / JYX Digital Archive
    Doctoral dissertation
  15. 355
    Digital innovations in fashion : mapping the co-evolution of technological advancements and fashion industry

    Digital innovations in fashion : mapping the co-evolution of technological advancements and fashion industry by Akhtar, Waleed, kirjoittaja

    Published 2023
    Subjects:
    Linkki verkkoaineistoon
    Doctoral dissertation
  16. 356
    Utilising marketing automation to support sales in digital business-to-business environment

    Utilising marketing automation to support sales in digital business-to-business environment by Lampinen, Anna

    Published 2018
    Subjects:
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    Master's thesis
  17. 357
    An empirical analysis on how relevance and credibility of content affect consumer brand engagement in Facebook and Instagram in a mixed business model

    An empirical analysis on how relevance and credibility of content affect consumer brand engagement in Facebook and Instagram in a mixed business model by Moisio, Etleva

    Published 2020
    Subjects:
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    Master's thesis
  18. 358
    The Authenticity of Micro-influencers Producing Paid Content for Social Media in Viet Nam

    The Authenticity of Micro-influencers Producing Paid Content for Social Media in Viet Nam by Pham, Phuong Anh

    Published 2023
    Subjects:
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    Master's thesis
  19. 359
    Possibilities of mobile marketing in classical music audience development : a charting survey on classical music audiences’ willingness to adopt an orchestra branded mobile application

    Possibilities of mobile marketing in classical music audience development : a charting survey on classical music audiences’ willingness to adopt an orchestra branded mobile applica... by Piiroinen, Petra

    Published 2019
    Subjects:
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    Master's thesis
  20. 360
    Social media influencers’ discourse on steroids : role models or cautionary tales?

    Social media influencers’ discourse on steroids : role models or cautionary tales? by Vainio, Otto

    Published 2024
    Subjects:
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    Master's thesis
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