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21
Account-based marketing concept and process
Published 2021Subjects: Get full text Get full textMaster's thesis -
22
The effects of social media customer service on brand love
Published 2020Subjects: Get full text Get full textMaster's thesis -
23
From customer data to customer's data : reverse use of customer data as a tool for value co-creation
Published 2021Subjects: Get full text Get full textMaster's thesis -
24
Value creation through digital value-based selling activities
Published 2023Subjects: Get full text Get full textMaster's thesis