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  1. 21
    Sales and marketing tools for developing employee and customer experience

    Sales and marketing tools for developing employee and customer experience by Sainio, Jesse

    Published 2021
    Subjects:
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    Master's thesis
  2. 22
    Role of AI in marketing through CRM integration with specific reference to chatbots

    Role of AI in marketing through CRM integration with specific reference to chatbots by Ramaul, Laavanya

    Published 2021
    Subjects:
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    Master's thesis
  3. 23
    Understanding customer behaviour across diverse digital loyalty programs

    Understanding customer behaviour across diverse digital loyalty programs by Rauf, Muniba, kirjoittaja

    Published 2024
    Subjects:
    Linkki verkkoaineistoon
    Doctoral dissertation
  4. 24
    Exploring consumer motivations, engagement and customer value in online brand communities : a perspective from tourism, travel and hospitality services

    Exploring consumer motivations, engagement and customer value in online brand communities : a perspective from tourism, travel and hospitality services by Ukpabi, Dandison C., kirjoittaja

    Published 2020
    Subjects:
    JYX-julkaisuarkisto / JYX Digital Archive
    JYX-julkaisuarkisto / JYX Digital Archive
    Doctoral dissertation
  5. 25
    Exploring consumer motivations, engagement and customer value in online brand communities : a perspective from tourism, travel and hospitality services

    Exploring consumer motivations, engagement and customer value in online brand communities : a perspective from tourism, travel and hospitality services by Ukpabi, Dandison C., kirjoittaja

    Published 2020
    Subjects:
    Linkki verkkoaineistoon
    Linkki verkkoaineistoon
    Doctoral dissertation
  6. 26
    Customer retention in software-as-a-service business

    Customer retention in software-as-a-service business by Kingelin, Janita

    Published 2020
    Subjects: “…customer retention…”
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    Master's thesis
  7. 27
    Measuring customer experience using Net Promoter Score (NPS) : Case public healthcare organizations in Finland

    Measuring customer experience using Net Promoter Score (NPS) : Case public healthcare organizations in Finland by Viitanen, Lauri

    Published 2021
    Subjects:
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    Master's thesis
  8. 28
    Enhancing CRM strategy : the role of data, leadership and organizational culture

    Enhancing CRM strategy : the role of data, leadership and organizational culture by Patrikainen, Silja

    Published 2018
    Subjects:
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    Master's thesis
  9. 29
    The interaction between consumers during the online customer journey

    The interaction between consumers during the online customer journey by Nieminen, Päivi, kirjoittaja

    Published 2017
    Subjects:
    JYX-julkaisuarkisto / JYX Digital Archive
    Master's thesis
  10. 30
    Sosiaalinen media yrityksen asiakkuudenhallinnassa

    Sosiaalinen media yrityksen asiakkuudenhallinnassa by Jantunen, Marianna

    Published 2017
    Subjects:
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    Bachelor's thesis
  11. 31
    CRM -järjestelmien käyttöönottoon liittyvät haasteet

    CRM -järjestelmien käyttöönottoon liittyvät haasteet by Herranen, Sonja

    Published 2005
    Subjects:
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    Bachelor's thesis
  12. 32
    The impact of store atmospherics and store layout on customer behavior in a hardware store retail setting : case: do-it-yourself store

    The impact of store atmospherics and store layout on customer behavior in a hardware store retail setting : case: do-it-yourself store by Skottman, Timo

    Published 2015
    Subjects:
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    Master's thesis
  13. 33
    Scaling agile to deliver customer value : mapping challenges and role of customer value in the development model of a telco company

    Scaling agile to deliver customer value : mapping challenges and role of customer value in the development model of a telco company by Karplund, Elias

    Published 2023
    Subjects:
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    Master's thesis
  14. 34
    Value creation through digital value-based selling activities

    Value creation through digital value-based selling activities by Tiainen, Petra

    Published 2023
    Subjects:
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    Master's thesis
  15. 35
    The interaction between consumers during the online customer journey

    The interaction between consumers during the online customer journey by Nieminen, Päivi

    Published 2017
    Subjects: “…Customer experience…”
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    Master's thesis
  16. 36
    Challenges in integration of CRM concepts, processes, and systems in the financial sector

    Challenges in integration of CRM concepts, processes, and systems in the financial sector by Sinkkonen, Jarno

    Published 2003
    Subjects:
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    Master's thesis
  17. 37
    The use of artificial intelligence in customer relationship management

    The use of artificial intelligence in customer relationship management by Laaksonen, Aatu

    Published 2020
    Subjects:
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    Bachelor's thesis
  18. 38
    Banking on trust - navigating customer loyalty in the digital banking era : insights from the Finnish banking sector

    Banking on trust - navigating customer loyalty in the digital banking era : insights from the Finnish banking sector by Hauhia, Veikko

    Published 2023
    Subjects:
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    Master's thesis
  19. 39
    CRM-järjestelmän tuottaman tiedon hyödyntäminen B2B-myynnissä

    CRM-järjestelmän tuottaman tiedon hyödyntäminen B2B-myynnissä by Harju, Mikko

    Published 2019
    Subjects:
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    Master's thesis
  20. 40
    An exploratory study into Finnish consumers’ expectations and perceptions of mobile shopping customer experience

    An exploratory study into Finnish consumers’ expectations and perceptions of mobile shopping customer experience by Koskinen, Linda

    Published 2021
    Subjects:
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    Master's thesis
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