How Nordic airlines maintain and defend their legitimacy through corporate purpose Tekijä Kemiläinen, Saara

Aiheet: “…corporate purpose…”
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Corporate online presence : a study of eight Finnish exporting companies' corporate websites Tekijä Tauriainen, Anniina

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Strategic Corporate Activism in a Nordic Setting : Link Between Corporate Values and Activism Tekijä Nousiainen, Niina

Aiheet: “…corporate activism…”
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Challenges in collecting and using web data in the banking sector Tekijä Silonsaari, Emmi

Aiheet: “…Digital Marketing and Corporate Communication…”
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The Formation of Parasocial Relationships Via Video Content in a Brand Community Tekijä Saari, Anni

Aiheet: “…Corporate Communication…”
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Understanding Concept of Virality in Social Media from Users’ Perspective Tekijä Atayeva, Nurana

Aiheet: “…Digital Marketing and Corporate Communication…”
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The Impact of Generative Artificial Intelligence on Digital Content Marketing Practices Tekijä Al Mamun, Md Fahad

Aiheet: “…Digital Marketing and Corporate Communication…”
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Doges go to war – The influence mechanisms of NAFO memes in Russia-Ukraine conflict Tekijä Korhonen, Otso

Aiheet: “…Corporate Communication…”
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Consumer perceptions on emojis: A research analysis on the impact of emojis on gen-z in social media marketing & brand image Tekijä Reunanen, Aarni Eevert

Aiheet: “…Digital Marketing and Corporate Communication…”
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Sijoittajasuhdesivustojen sisältö ja rakenne sijoittajaviestinnän näkökulmasta Tekijä Toponen, Tuomas Hannu Olavi

Aiheet: “…Corporate Communication…”
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Exploring the role of generative artificial intelligence in digital content marketing Tekijä Kauppinen, Risto Tapio

Aiheet: “…Digital Marketing and Corporate Communication…”
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Aspirational Talk in CSR Communication: When Does it Turn Negative? Tekijä Lagemann, Pia Maria

Aiheet: “…Corporate Communication…”
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From touchpoints to technology: Understanding customer adoption of mobile applications in event environments. A case study on mobile app adoption in the Finnish housing fairs Tekijä Härkänen, Anna

Aiheet: “…Digital Marketing and Corporate Communication…”
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Shaping Pre-purchase Customer Experience in the Metaverse with Immersiveness Tekijä Kortevaara, Iida, Luukkala, Kia

Aiheet: “…Corporate Communication…”
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Cool by association: examining the impact of influencers on brand coolness Tekijä Rekiö, Jenna-Juulia

Aiheet: “…Corporate Communication…”
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The Underutilized Potential of Employees in CSR Communication Tekijä Rouhesmaa, Elisa Rosa Ingeborg

Aiheet: “…Corporate Communication…”
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Exploring Organizational Factors in Returning to Pre-Parental Leave Job & Family Planning Tekijä Luuppala, Aino Maria

Aiheet: “…Digital Marketing and Corporate Communication…”
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