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1
Brand in Business-to-Business Market : case: Raflatac's merchant business
Published 2004Subjects:Master's thesis -
2
The backstage of brand-artist marketing collaborations : the artist perspective
Published 2021Subjects: Get full text Get full textMaster's thesis -
3
Identity and internal branding : from internal brand management to brand citizenship behavior - a case study
Published 2023Subjects: Get full text Get full textMaster's thesis -
4
Understanding brand strategy adoption by high tech SME managers
Published 2014Subjects: Linkki verkkoaineistoon
Doctoral dissertation -
5
Understanding brand strategy adoption by high tech SME managers
Published 2014Subjects: JYX-julkaisuarkisto / JYX Digital Archive
Doctoral dissertation