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  1. 61
    Examining consumers' intention, behavior, and beliefs in mobile banking adoption and continuous usage

    Examining consumers' intention, behavior, and beliefs in mobile banking adoption and continuous usage by Shaikh, Aijaz Ahmed, kirjoittaja

    Published 2016
    Subjects:
    Linkki verkkoaineistoon
    Yhteenveto-osa ja 3 eripainosta
    Yhteenveto-osa ja 3 eripainosta
    Doctoral dissertation
  2. 62
    Impact of brand equity on purchase intent in sales promotion campaigns, with perceived value as the mediator

    Impact of brand equity on purchase intent in sales promotion campaigns, with perceived value as the mediator by Shang, Yue

    Published 2023
    Subjects:
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    Master's thesis
  3. 63
    Value propositions in augmented reality mobile games : most desirable game features in Pokémon GO

    Value propositions in augmented reality mobile games : most desirable game features in Pokémon GO by Honka, Niina

    Published 2022
    Subjects:
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    Master's thesis
  4. 64
    Value creation through digital value-based selling activities

    Value creation through digital value-based selling activities by Tiainen, Petra

    Published 2023
    Subjects:
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    Master's thesis
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