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  1. 21
    Finnish-English codeswitching in advertising : opinions of teenagers and copywriters

    Finnish-English codeswitching in advertising : opinions of teenagers and copywriters by Hujala, Annamaija

    Published 1997
    Subjects: “…advertising…”
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    Master's thesis
  2. 22
    Controversies over social group representation in advertisements : a case study on Hornbach’s The Smell of Spring narrative ad

    Controversies over social group representation in advertisements : a case study on Hornbach’s The Smell of Spring narrative ad by Anipa, Florence

    Published 2020
    Subjects:
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    Master's thesis
  3. 23
    Creating entrepreneurial opportunities : interpretative research about role of POP Advertising Displays in customer purchase decision making

    Creating entrepreneurial opportunities : interpretative research about role of POP Advertising Displays in customer purchase decision making by Jesensky, Daniel

    Published 2013
    Subjects:
    Doctoral dissertation
  4. 24
    Interpretation of advertising pictures in cross-cultural setting

    Interpretation of advertising pictures in cross-cultural setting by Ristimäki, Olli

    Published 2008
    Subjects:
    Master's thesis
  5. 25
    "The world belongs to Charlie" : representation of women in Revlon's advertising

    "The world belongs to Charlie" : representation of women in Revlon's advertising by Kääriäinen, Pauliina

    Published 2018
    Subjects: “…advertising…”
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    Bachelor's thesis
  6. 26
    Creating entrepreneurial opportunities : interpretative research about role of POP Advertising Displays in customer purchase decision making

    Creating entrepreneurial opportunities : interpretative research about role of POP Advertising Displays in customer purchase decision making by Jesensky, Daniel

    Published 2013
    Subjects:
    JYX-julkaisuarkisto / JYX Digital Archive
    Doctoral dissertation
  7. 27
    International print advertising : Nokia 9000 Communicator

    International print advertising : Nokia 9000 Communicator by Päivärinta, Sari, Turunen, Mari

    Published 1998
    Subjects:
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    Master's thesis
  8. 28
    "Unfounded bitchy nagging performed by fools" : discourse analysis of Varusteleka's advertising

    "Unfounded bitchy nagging performed by fools" : discourse analysis of Varusteleka's advertising by Mäkelä, Jarkko, Posti, Tuomas

    Published 2016
    Subjects:
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    Bachelor's thesis
  9. 29
    Pantilliset on tour : Code-switching in Finnish magazine advertisements

    Pantilliset on tour : Code-switching in Finnish magazine advertisements by Ekola, Tytti

    Published 2010
    Subjects:
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    Bachelor's thesis
  10. 30
    Reimagining beauty advertising : a qualitative study on consumer perceptions of inclusivity

    Reimagining beauty advertising : a qualitative study on consumer perceptions of inclusivity by Clark, Liisa

    Published 2023
    Subjects:
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    Master's thesis
  11. 31
    The use of English in Finnish television advertising

    The use of English in Finnish television advertising by Kankkunen, Taru

    Published 2005
    Subjects:
    Master's thesis
  12. 32
    "Very élegante, very fun, very you" : English influence in French advertising

    "Very élegante, very fun, very you" : English influence in French advertising by Haaraniemi, Hanna

    Published 2008
    Subjects:
    Master's thesis
  13. 33
    Intertextual references to films and television series in advertising : a qualitative content analysis of types of references and their roles in persuasion

    Intertextual references to films and television series in advertising : a qualitative content analysis of types of references and their roles in persuasion by Iiliäinen, Tiia

    Published 2022
    Subjects:
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    Master's thesis
  14. 34
    The functions of English in advertising in Finland

    The functions of English in advertising in Finland by Viitamäki, Minna

    Published 2003
    Subjects:
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    Master's thesis
  15. 35
    Children in advertisements : visual representation of children in Time magazine, volumes of 1994, 2004 and 2014

    Children in advertisements : visual representation of children in Time magazine, volumes of 1994, 2004 and 2014 by Myllylä, Kati, kirjoittaja

    Published 2017
    Subjects:
    JYX-julkaisuarkisto / JYX Digital Archive
    Master's thesis
  16. 36
    Dialogue instead of a monologue : advertisers' expectations towards the media

    Dialogue instead of a monologue : advertisers' expectations towards the media by Tolvanen, Kristiina

    Published 2011
    Subjects:
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    Master's thesis
  17. 37
    Representations of “female Asian look” in Advertising : Young Chinese Women’s Responses to Fashion and Beauty Advertisements Targeting Chinese Market

    Representations of “female Asian look” in Advertising : Young Chinese Women’s Responses to Fashion and Beauty Advertisements Targeting Chinese Market by Rong, Haoyi

    Published 2020
    Subjects:
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    Master's thesis
  18. 38
    Examining the effects online targeting has on consumers' purchase decisions

    Examining the effects online targeting has on consumers' purchase decisions by Hiirsalmi, Sami

    Published 2020
    Subjects:
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    Master's thesis
  19. 39
    Genre analysis of contemporary horror movie trailers

    Genre analysis of contemporary horror movie trailers by Mustonen, Valtteri

    Published 2019
    Subjects:
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    Bachelor's thesis
  20. 40
    The cultural dimensions of masculinity versus femininity and the representation of gender in advertising images in Finland and the U.K

    The cultural dimensions of masculinity versus femininity and the representation of gender in advertising images in Finland and the U.K by Lindfors, Johanna

    Published 2006
    Subjects:
    Master's thesis
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