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  1. 61
    Approaching the concept of negative engagement in corporate communication

    Approaching the concept of negative engagement in corporate communication by Lievonen, Matias, kirjoittaja

    Published 2020
    Subjects:
    JYX-julkaisuarkisto / JYX Digital Archive
    JYX-julkaisuarkisto / JYX Digital Archive
    Doctoral dissertation
  2. 62
    Persuasiveness of sources in the COVID-19 public health crisis

    Persuasiveness of sources in the COVID-19 public health crisis by Körkkö, Laura

    Published 2021
    Subjects:
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    Master's thesis
  3. 63
    Young people and the trustworthiness of social media content

    Young people and the trustworthiness of social media content by Sonninen, Saara

    Published 2023
    Subjects:
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    Master's thesis
  4. 64
    Employees' expectations of communicative work in internal communication : a case study

    Employees' expectations of communicative work in internal communication : a case study by Salmi, Eeva

    Published 2022
    Subjects:
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    Master's thesis
  5. 65
    Sustainability and sustainability communication of pharma industry companies located in Finland

    Sustainability and sustainability communication of pharma industry companies located in Finland by Sirkko, Hannamari

    Published 2023
    Subjects:
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    Master's thesis
  6. 66
    B2B organizations cultivating relationships in social media

    B2B organizations cultivating relationships in social media by Nousiainen, Sini

    Published 2019
    Subjects:
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    Master's thesis
  7. 67
    Framing 5G : how 5G issue is framed by stakeholders in the Finnish media

    Framing 5G : how 5G issue is framed by stakeholders in the Finnish media by Seppälä, Aino

    Published 2020
    Subjects:
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    Master's thesis
  8. 68
    The negative engagement behaviour of young millennials : triggers and responses

    The negative engagement behaviour of young millennials : triggers and responses by Hätönen, Henri, Itkonen, Viivi

    Published 2020
    Subjects:
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    Master's thesis
  9. 69
    Design through a communicational lens : matters of concern and agency

    Design through a communicational lens : matters of concern and agency by Sorri, Leevi

    Published 2021
    Subjects:
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    Master's thesis
  10. 70
    Consumers’ views on utilizing social media influencers in organization’s CSR communication

    Consumers’ views on utilizing social media influencers in organization’s CSR communication by Korpiala, Ella

    Published 2022
    Subjects:
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    Master's thesis
  11. 71
    Brand-related negative engagement and spillover effect on social media

    Brand-related negative engagement and spillover effect on social media by Leskinen, Anna-Riikka

    Published 2022
    Subjects:
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    Master's thesis
  12. 72
    “It’s ok to not to be ok” : frames and stigma of mental health issues in user-generated content on Instagram : thematic analysis

    “It’s ok to not to be ok” : frames and stigma of mental health issues in user-generated content on Instagram : thematic analysis by Koutola, Siiri

    Published 2022
    Subjects:
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    Master's thesis
  13. 73
    Signaling sustainability : a study of environmental communication in the building sector

    Signaling sustainability : a study of environmental communication in the building sector by Ahmed, Aya

    Published 2023
    Subjects:
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    Master's thesis
  14. 74
    Russian understanding of strategic communication

    Russian understanding of strategic communication by Drandrova, Anastasia

    Published 2019
    Subjects:
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    Master's thesis
  15. 75
    Negative engagement enforcing emotional labor in parasocial relationships between social media influencers and followers

    Negative engagement enforcing emotional labor in parasocial relationships between social media influencers and followers by Kalvi, Taru, Knuutinen, Iina

    Published 2021
    Subjects:
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    Master's thesis
  16. 76
    Corporate activism among impact startups is in good health

    Corporate activism among impact startups is in good health by O'Sullivan, James

    Published 2023
    Subjects:
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    Master's thesis
  17. 77
    Organisational love : external stakeholder perspective on organisation showing affection in B2B relationship

    Organisational love : external stakeholder perspective on organisation showing affection in B2B relationship by Mattinen, Jenni

    Published 2022
    Subjects:
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    Master's thesis
  18. 78
    Influencing policy change through advocacy communication : sexual and reproductive health and rights in East and Southern Africa

    Influencing policy change through advocacy communication : sexual and reproductive health and rights in East and Southern Africa by Nordbäck, Essi

    Published 2020
    Subjects:
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    Master's thesis
  19. 79
    Co-creation vs. brandjacking : a case study on customer engagement on LinkedIn

    Co-creation vs. brandjacking : a case study on customer engagement on LinkedIn by Eskelinen, Kerttu, Kotila, Jussi

    Published 2019
    Subjects:
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    Master's thesis
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