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24 strings bass solo : following the footsteps of successful YouTube-musicians in creating and building personal brands of YouTube
Published 2023Subjects: “…personal branding process…”
Get full text Get full textMaster's thesis -
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The backstage of brand-artist marketing collaborations : the artist perspective
Published 2021Subjects: Get full text Get full textMaster's thesis -
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Communication students' motives for and attitudes towards personal branding
Published 2015Subjects: “…Personal branding…”
Get full text Get full textMaster's thesis -
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Utilization of influencer marketing in sport sponsorship on Instagram
Published 2023Subjects: Get full text Get full textMaster's thesis
