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261
Strategisten kumppanien valintakriteerit verkkokauppa- ja jakeluyrityksessä
Published 2022Subjects: “…Markkinointi…”
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262
The role of electronic word-of-mouth in consumers' online purchase decision making : an eye-tracking study
Published 2016Subjects: “…Markkinointi…”
Get full text Get full textMaster's thesis -
263
The factors affecting the use of contactless payments
Published 2016Subjects: Get full text Get full textMaster's thesis -
264
”Kyberturvallisuus kuuluu kaikille” : viestinnälliset kehykset yksityishenkilöille suunnatussa tietoturvaviestinnässä
Published 2021Subjects: Get full text Get full textMaster's thesis -
265
Asiakkaan ostopolku ja tuotearvostelut : tuotearvostelujen vaikutus asiakkaan ostopolkuun verkkokaupassa
Published 2015Subjects: “…Markkinointi…”
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266
Capability Maturity Model for data-driven marketing
Published 2020Subjects: Get full text Get full textMaster's thesis -
267
Managing a start-up brand from founder competence and nets
Published 2019Subjects: “…Markkinointi…”
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268
Experts’ perceptions of the current best practices and the future of search engine optimization : a qualitative study
Published 2023Subjects: Get full text Get full textMaster's thesis -
269
Programmatic advertising and consumer attitudes in online retailing
Published 2023Subjects: Get full text Get full textMaster's thesis -
270
The role of internal processes in brand alignment
Published 2024Subjects: Get full text Get full textMaster's thesis -
271
Understanding cell culture customers : online, information-seeking, and buying behaviour of cell culture researchers
Published 2023Subjects: Get full text Get full textMaster's thesis -
272
The role of crisis communication and personalization on consumer trust during the energy crisis : case Lumme Energia
Published 2023Subjects: Get full text Get full textMaster's thesis -
273
Markkinoinnin vaikutusvalta suomalaisissa yrityksissä : sitä vahvistavat tekijät ja yhteys yrityksen suorituskykyyn
Published 2024Subjects: Get full text Get full textMaster's thesis -
274
Vapaa-ajanmatkustajien hotellin valintaan vaikuttavat tekijät
Published 2021Subjects: Get full text Get full textMaster's thesis -
275
Vaikuttajamarkkinoinnin menestystekijät nuorten mieskuluttajien näkökulmasta
Published 2023Subjects: Get full text Get full textMaster's thesis -
276
Utilising marketing automation to support sales in digital business-to-business environment
Published 2018Subjects: Get full text Get full textMaster's thesis -
277
The Authenticity of Micro-influencers Producing Paid Content for Social Media in Viet Nam
Published 2023Subjects: Get full text Get full textMaster's thesis -
278
Identifying behavioral drivers and motivations for consumer engagement in LINE application : a thematic analysis
Published 2021Subjects: Get full text Get full textMaster's thesis -
279
Perspective of small enterprises : how web analytics are used by Finnish online retailers?
Published 2018Subjects: Get full text Get full textMaster's thesis -
280
Social media influencers in Finland : brand fit and communication strategy roles
Published 2020Subjects: Get full text Get full textMaster's thesis