Exoticizing nature in marketing : green marketing practices of Lumene and Innisfree by Niskakangas, Sanna

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Le plurilinguisme précoce de deux enfants élevés dans une famille bilingue français - finnois àla lumière d'un corpus oral by Pignot-Hämäläinen, Florence

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Corrective feedback and learner uptake in an EFL classroom by Surakka, Kati

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Breadwinners, sportsmen and conforming girls : representations of gender in Finnish EFL textbooks by Laakkonen, Ilona

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My damsel in... madam president : Veep’s concept and representation of a woman as the president of the United States by Kousa, Juha-Pekka

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In the middle of nowhere : communicating identity on a municipality website by Kylliäinen, Jenni

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The gender of shaving : the depiction of gender roles and stereotypes in Gillette's advertisements by Hasanen, Annika

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The building of a sense of community by the videoblogger Blogilates by Kemppainen, Kaisli

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“Perhaps the nation's most divisive social issue” : a critical discourse analysis of abortion coverage in two U.S. online newspapers by Alakarhu, Fanni

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"Toi vika on big slay" : code-switching in Finnish TikTok comments by Hasanen, Annika

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“Not with these trains” : Finnish public discussion on replacing short domestic flights with land-based travel modes by Jyrkkänen, Helmi

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Kirpusta koiraan ja luista ytimiin : eläinten käyttö nykytaiteessa by Hakala, Outi Maija

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Unravelling the legitimation strategies in Fortum Uniper acquisition : insights into the roles of Fortum, Uniper, and the Finnish government by Jolkkonen, Kasimir

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Everything is relative : representations of good and evil in Beauty and the Beast adaptations by Saarnijoki, Salla

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In the name of the best within you : a rhetorical analysis of "This is John Galt speaking" by Iso-Rautio, Valtteri

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"Experience the real New Zealand - Maori culture as it is today" : representations of New Zealand and Maoris in Maori tourism websites by Lähteenmäki, Suvi

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Oral errors, corrective feedback and learner uptake in an EFL setting by Taipale, Päivi

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