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341
Account-based marketing concept and process
Published 2021Subjects: Get full text Get full textMaster's thesis -
342
Role of website quality on online trust in e-commerce context
Published 2021Subjects: Get full text Get full textMaster's thesis -
343
Brand perceptions based on visuals and message appeals : communicating a Finnish luxury brand on Instagram
Published 2020Subjects: Get full text Get full textMaster's thesis -
344
What is behind a software acquisition process? : empirical case study focusing on Finnish IT Service Provider and its potential customers
Published 2018Subjects: Get full text Get full textMaster's thesis -
345
The role of place attachment in offline and online retail stores
Published 2019Subjects: Get full text Get full textMaster's thesis -
346
Social media usage among generation Z in a sport event
Published 2022Subjects: Get full text Get full textMaster's thesis -
347
Digital Content Marketing in Communicating Green Initiatives of Sustainable B2B Companies in Sweden
Published 2022Subjects: Get full text Get full textMaster's thesis -
348
The interaction between consumers during the online customer journey
Published 2017Subjects: Get full text Get full textMaster's thesis -
349
Social eWOM in consumers ́ decision-making process and the effect of COVID-19 pandemic on consumers ́ social media behavior
Published 2021Subjects: Get full text Get full textMaster's thesis -
350
Nykytaiteen verkkokaupassa : tutkimus Taikon asiakkaiden ostoprosessista ja -motivaatioista, sekä Taikon Instagram-markkinoinnista
Published 2024Subjects: Get full text Get full textMaster's thesis -
351
Promotional sweepstakes' potential to engage customers on Facebook
Published 2021Subjects: Get full text Get full textMaster's thesis -
352
Facebook content marketing for Finnish plant-based protein producers
Published 2021Subjects: Get full text Get full textMaster's thesis -
353
The role of interaction quality in use of AI-based voice-assistant systems : evidence from Finland.
Published 2023Subjects: Get full text Get full textMaster's thesis -
354
The effects of social media customer service on brand love
Published 2020Subjects: Get full text Get full textMaster's thesis -
355
Expectations, objectives and use of digital marketing in Finnish ice hockey sponsorship - Case Liiga Oy
Published 2019Subjects: Get full text Get full textMaster's thesis -
356
Business customers' attitudes toward social media marketing
Published 2018Subjects: Get full text Get full textMaster's thesis -
357
A valued partner or a mere support function : the role of marketing in Software-as-a-Service SMEs
Published 2017Subjects: Get full text Get full textMaster's thesis -
358
Capability Maturity Model for data-driven marketing
Published 2020Subjects: Get full text Get full textMaster's thesis -
359
Building a personal political brand using Facebook and Instagram advertising
Published 2020Subjects: Get full text Get full textMaster's thesis -
360
Mobile game advertising : players’ views on privacy and data gathering
Published 2020Subjects: Get full text Get full textMaster's thesis
